For many experienced independent travel advisors, navigating complex airfare booking systems is frustrating and time-consuming, often resulting in zero commission for the extra work. Allied Continental changes that with BookAllied, our exclusive, proprietary reservation platform.

Designed specifically to be entirely simple and painless, BookAllied empowers you to view live inventory, compare fares across hundreds of airlines, and securely issue tickets 24 hours a day, 365 days a year. Our travel pros believe technology should work for you, not the other way around. Our intuitive platform eliminates the technological headaches of selling air, allowing you to easily manage your clients' itineraries in one centralized location.

With BookAllied, our industry experts do the heavy lifting so your travel business can effortlessly turn everyday airfare into immediate, point-of-sale revenue!

Why Allied?

A Unified Travel Agency Booking Platform

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The Data Speaks For Itself

When evaluating an air booking tool for travel agencies, the success of our proprietary platform gives the full picture. BookAllied serves as the ultimate travel agency booking platform, empowering our network of over 600 partners to easily leverage more than $2 billion in annual collective buying power. This massive scale ensures that independent advisors and smaller agencies using BookAllied can access the exact same tier of benefits as the industry's largest players.

Through BookAllied, you gain instant access to our direct, negotiated contracts with more than 140 domestic and international airlines, including major carriers like Delta, American, and United. Because of these deeply rooted industry relationships, our platform consistently secures 6% to 20% in upfront gross commissions on the flights you already book every day.

By utilizing BookAllied, you ensure that your business has every opportunity to maximize your earnings when selling air.

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Agencies booking through Allied

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What Is BookAllied? A Seamless Booking Flow for Travel Agents

As travel professionals who have seen many technology changes over the decades in the industry, ou team knows firsthand that adopting new technology can feel overwhelming. BookAllied was built to be as straightforward and user-friendly as possible!

Whether you are a tech expert or prefer a more guided approach, our platform seamlessly integrates into your daily operations.

  • 100% Transparent Commissions: There is no guessing game. BookAllied provides full financial transparency by displaying your exact gross commission details upfront at the time of researching flight options.
  • 24-Hour Holds: Secure your client's perfect itinerary with ease by placing a 24-hour hold on bookings while you confirm the details.
  • Preferred Seat Selection: You can select and book preferred seat assignments for your travelers natively as part of the standard booking process.
  • Flexible Group Payments: We've eliminated the headache of group billing. BookAllied is built to seamlessly accept multiple forms of payment from individual travelers within a single group reservation.

Coming Soon: Hotel & Car Rentals

At Allied Continental, our experts are continuously improving our platform based on advisor feedback. Soon, BookAllied will feature fully integrated hotel and car rental booking capabilities so you can manage the entire trip in one place.

Backed By The Credential You Can Trust

When you use BookAllied, you aren't just using software; you are tapping into a century of travel industry expertise. Allied Continental has provided continuous travel services since 1924. Our travel company is fully recognized and holds elite affiliations with ARC, IATAN, ASTA, and FROSCH.

When you book through our platform, you bring the credibility, buying power, and trusted supplier relationships of a top-tier industry insider directly to your clients.

Join BookAllied: Get Comprehensive Training & Support

Our expert team doesn't just hand you a login and walk away. A partnership with Allied Continental means you have a dedicated team supporting your success every step of the way.

Once you have completed our enrollment process, our onboarding process includes a robust Training Corner featuring recorded webinars, refresher courses, and step-by-step videos on how to maximize the tool's features.

Best of all, if you ever run into a complex itinerary or a severe weather disruption, you are fully backed by our AirDesk support team. This ensures your travelers get immediate help through our dedicated airline resolution channels.

Stop leaving money on the table. Make booking travel painless and profitable today!

Join Today

Hear from our customers

In the travel industry, 'smooth sailing' is a luxury. The reality? Volatile markets, shifting global logistics, and a landscape that evolves by the hour. You don't need another software vendor to hand you a user manual and a learn-as-you-go mentality. You need a steadfast ally. You need Allied-Continental. Read More

Patrick W.

The commissions I'm making from the air I've booked over this past year have been substantial, all money that would have just been left laying on the table. I absolutely love the easy online portal, and even sending air quotes to clients looks super professional. In the past year I haven't sat on hold waiting for unhelpful airline customer service a single time. Read More

Willow Schulz, L & L Travel

BookAllied offers a solid, user-friendly online system that makes booking flights straightforward and efficient. Where it really stands out is in the support from their team. Instead of spending long hours dealing directly with airlines, having BookAllied as a backup resource saves time and reduces stress. Read More

Amanda Scout, Travel Genie Amanda

I have been booking air through Allied-Continental since late 2021, and using their services has noticeably increased my income. The team is easy to work with and consistently responsive to requests, questions, and payments. I recommend Allied-Continental for their reliability, responsiveness, and the practical support they offer agents. Read More

Betty O'Brien, A.S.K. about Travel

At Allied Continental, partnership is more than just a business arrangement—it's a shared commitment to growth, trust, and long-term success. Through their collaborative approach, we've been able to benefit from stronger economies of scale, reduced costs, and access to innovative technology that has elevated the way we operate. Read More

Theo V.

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